At Rocket House Pictures, we understand that video production, by nature, produces a sustainable product: video. Video is a digital medium that doesn’t rely on physical materials in the way traditional media does, making it an inherently eco-friendly choice. However, we believe that sustainability goes beyond the product itself. Our commitment to excellence and sustainable practices ensures that every project not only meets high-quality standards but also supports environmental responsibility. Here’s how we make this happen:
Energy-Efficient Equipment and Facilities
One of the most significant impacts on our environment comes from the energy consumed during production. At Rocket House Pictures, we utilize energy-efficient equipment and facilities to minimize our carbon footprint. By using LED lighting, which consumes up to 80% less energy than traditional incandescent lighting , and energy-efficient cameras and editing equipment, we ensure that our productions are as eco-friendly as possible.
Additionally, our facilities are designed with sustainability in mind. From using renewable energy sources to power our offices to implementing smart thermostats and energy management systems, we strive to reduce our energy consumption and promote a greener working environment.
Waste Reduction Strategies
Waste management is another critical aspect of our sustainable practices. We implement comprehensive waste reduction strategies to minimize the environmental impact of our productions. This includes recycling and reusing materials whenever possible. For instance, we use reusable batteries for our equipment, cutting down on the waste generated by single-use batteries.
Our sets are designed to be reusable and recyclable. By constructing modular sets that can be disassembled and reused for different projects, we significantly reduce the amount of waste produced. Additionally, we encourage digital solutions over paper, reducing the need for printed scripts, call sheets, and other documents.
Eco-Friendly Solutions Throughout Production
From pre-production to post-production, we prioritize eco-friendly solutions. During pre-production, we sometimes conduct virtual location scouting to reduce the need for travel, thereby cutting down on our carbon emissions. When travel is necessary, we opt for eco-friendly transportation options, such as electric or hybrid vehicles.
In post-production, we continue our commitment to sustainability by utilizing cloud-based solutions for storage and collaboration. Cloud computing can be more energy-efficient compared to traditional data centers because of optimized hardware and cooling systems used by cloud providers.
Supporting Environmental Initiatives
Beyond our internal practices, Rocket House Pictures is dedicated to supporting broader environmental initiatives. We partner with local and global organizations that work towards environmental conservation and sustainability, like the Biochar Reactor Project, led by Matt Hill and John Powell. Through these partnerships, we contribute to reforestation projects, clean energy initiatives, and other environmental causes.
A Commitment to a Sustainable Future
At Rocket House Pictures, we believe that every step towards sustainability counts. By integrating eco-friendly practices into our video production processes, we not only reduce our environmental impact but also set a standard for the industry. Our commitment to excellence and sustainable practices ensures that every project we undertake is not only of the highest quality but also supports the health and well-being of our State of Colorado and the planet.
Conclusion
Video production has the potential to be a highly sustainable industry, and at Rocket House Pictures, we are proud to lead by example. Through energy-efficient equipment, waste reduction strategies, and eco-friendly solutions, we are making a positive impact on the environment while delivering exceptional video content. As we continue to innovate and grow, our dedication to sustainability will remain at the forefront of our mission.
Sources:
- U.S. Department of Energy, “Energy Saver: LED Lighting,” Energy.gov
- Environmental Protection Agency, “Sustainable Materials Management: Non-Hazardous Materials and Waste Management Hierarchy,” EPA.gov
- Union of Concerned Scientists, “Environmental Benefits of Electric Vehicles,” UCSUSA.org
- International Energy Agency, “Data Centers and Data Transmission Networks,” IEA.org
